Whether your sales management need is part time since your business is just getting started, or full time, because your Vice President of Sales unexpectedly left, an interim Vice President of Sales may be the perfect way to fill that role until you are ready to hire a full time leader for your sales organization. Bring in someone who is experienced, knowledgeable, and has done it before in a relevant business-to-business market space.

Business-to-business (B2B) sales are very different from business-to-consumer (B2C) sales. There is a much larger volume of B2B sales in the world compared to B2C sales simply because the product chain for most products usually involve many B2B transaction followed by one B2C transaction at the end of the process. Since everyone is a consumer, everyone is familiar with the different types of B2C sales people, from the store clerk to the car salesmen to the real estate agent. B2B sales are altogether different and you will need that expertise.